What Do Consumers Want? The Case for Daily Relevant Content

NAVX Jean Cherbonnier
Co-Founder, NAVX

Analyse consumers' desire for driver-centric apps that aid the driving experience and the efficiency of driving.

  • Learn how  in-car transactions and personalised location based offers , such as fuel vouchers and EV charge points, can be used to generate revenues for OEMs and content providers
  • Discover the case for focussing on 'smart mobility' content such as traffic, weather and fuel prices as a way of differentiating your service portfolio
  • Move beyond first generation solutions to find the real value of data through accurate driver profiling and VRM services and a springboard into the revenue generating era for telematics

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