Uncover the Value to OEMs of Providing Stand-Out Connected Services

HARMAN Automotive Siegfried Schuler
Director Connected Services Technical Sales Europe, HARMAN Automotive

Strategy Analytics Roger Lanctot
Associate Director Automotive Multimedia & Communications Service, Strategy Analytics

Nissan Ian Digman
General Manager Product Planning, Nissan

Toyota Derek Williams
GM Telematics Programme & Multimedia Product Planning, Toyota

Visteon Manuel Pereira
Business Development Manager, Visteon

In this evolve-or-die climate, where vehicles have the capability to be 'computers on wheels', what benefits can the seamless integration of content bring to the OEM?

  • Usability is the key.  Discuss the correlation between user experience and the number of available apps to determine the optimal content and services package for consumers
  • Discover how vehicle diagnostic and prognostic services can positively affect warranty reduction and increase the lifespan of the car to boost brand loyalty 
  • Realise the importance and market strategy behind communicating the value of every app in the car so that users identify your brand with ubiquitous connected technologies

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