SEAT: The Future of IVI in the Smartphone Era

SEAT Roger Giralt
Navigation, Telephony, Multimedia and Connected Car, SEAT

With many consumers preferring connectivity through handheld devices, learn what the future has in store for embedded systems and discover the use cases for full and hybrid integrated systems.

  • Harness Gen Y's passion for digital media by enabling young drivers to integrate their online social personality in the vehicle to make IVI top of the vehicle feature wish-list
  • Find out how integrated and beamed-in  approaches (such as Mirrorlink) can work in harmony to keep infotainment apace with consumer's CE needs
  • Reassess the traditional rigid structure of OEMs by evaluating  original structures and initiating working groups to create an efficient, forward thinking infotainment strategy

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