Big Data, Big Revenue for the Car Industry

Frost & Sullivan Praveen Chandrasekar
Automotive Market Analyst, Frost & Sullivan

Learn how to deploy monetizable business models utilizing big data

  • Explore the different business cases for big data in the auto industry and how it can deliver higher value for customers, automakers, and other businesses in the value chain
  • Case Study: Analyse the fast growing OBD II Plug in devices market, where the USP is all about big data, and application areas such as insurance, diagnostics, and services
  • Understand consumer needs, demands and willingness to pay for different services and features from a connected services and content viewpoint.

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