Managing Relationships: Where Connectivity Really Pays

Volkswagen Group of America Henri LaFrance
Technical Program Manager, Connected Vehicle, Volkswagen Group of America

Look at how Volkswagen is using data to realize the value of telematics through improving customer relations, back-end services and vehicle design.

  • Understand how vehicle health data is being used to improve CRM by keeping drivers up to date on vehicle status - offering a more informed and stress-free ownership experience
  • Look at how data can be integrated with dealers and service providers to enable them to give a more efficient and affordable service in maintaining vehicles
  • Goodbye Recalls? See how usage and vehicle data can be fed back into vehicle R&D to create a better, more relevant products for the driver

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